{"id":43267,"date":"2025-07-23T10:45:41","date_gmt":"2025-07-23T08:45:41","guid":{"rendered":"https:\/\/www.forcadell.com\/?p=43267"},"modified":"2025-07-23T10:46:50","modified_gmt":"2025-07-23T08:46:50","slug":"el-local-comercial-es-consolida-com-un-actiu-estrategic-per-als-inversors-a-barcelona","status":"publish","type":"post","link":"https:\/\/forcadell.com\/ca\/el-local-comercial-es-consolida-com-un-actiu-estrategic-per-als-inversors-a-barcelona\/","title":{"rendered":"El local comercial es consolida com un actiu estrat\u00e8gic per als inversors a Barcelona"},"content":{"rendered":"
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El local comercial s\u2019ha consolidat com un actiu estrat\u00e8gic per als inversors<\/strong> a Barcelona durant el primer semestre de 2025, segons l\u2019informe de mercat de locals comercials a Barcelona 1S 2025, elaborat per FORCADELL.<\/p>\n<\/div>\n\n

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L\u2019an\u00e0lisi destaca que, en aquest per\u00edode, el mercat de locals comercials ha mantingut un creixement sostingut, confirmant la recuperaci\u00f3<\/strong> iniciada a la segona meitat de 2024. En aquest context, l\u2019activitat de lloguer i inversi\u00f3 s\u2019ha intensificat, impulsada per una demanda m\u00e9s especialitzada, una major diversificaci\u00f3 geogr\u00e0fica i el reposicionament del local com a pe\u00e7a clau dins del teixit urb\u00e0 i comercial de la ciutat.<\/p>\n<\/div>\n\n

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L\u2019oferta de locals comercials ha augmentat un 4,2 % <\/strong>respecte a 2024, per\u00f2 el mercat continua altament segmentat. A les principals art\u00e8ries comercials<\/strong>, com el passeig de Gr\u00e0cia i el Portal de l\u2019\u00c0ngel, la disponibilitat es mant\u00e9 per sota del 3 %, amb una rotaci\u00f3 pr\u00e0cticament inexistent. En canvi, barris com Sant Andreu o Sants-Montju\u00efc registren disponibilitats properes al 12 %, tot i que molts d\u2019aquests locals requereixen una adaptaci\u00f3 significativa a les demandes actuals del mercat<\/strong>.<\/p>\n<\/div>\n\n

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La inversi\u00f3 s\u2019orienta a actius estables i al reposicionament<\/h2>\n<\/div>\n\n
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Per tant, com assenyala l\u2019informe de FORCADELL, el local comercial ha guanyat protagonisme com a alternativa d\u2019inversi\u00f3<\/strong>. El mercat continua mostrant un fort inter\u00e8s per immobles ocupats per llogaters solvents amb contractes a llarg termini, que garanteixin estabilitat d\u2019ingressos.<\/p>\n<\/div>\n\n

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Paral\u00b7lelament, inversors particulars i patrimonials mostren un inter\u00e8s creixent per locals que requereixen reforma o reposicionament<\/strong>, especialment en ubicacions secund\u00e0ries o en ciutats mitjanes. Aquesta tend\u00e8ncia apunta cap a una estrat\u00e8gia m\u00e9s activa de creaci\u00f3 de valor, a la recerca d\u2019oportunitats de transformaci\u00f3.<\/p>\n<\/div>\n\n

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Jordi Fandos, director del Departament de Retail de FORCADELL<\/a>, destaca que \u201cels inversors s\u00f3n m\u00e9s selectius, per\u00f2 tamb\u00e9 m\u00e9s proactius. Ja no busquen nom\u00e9s ubicacions prime<\/em><\/strong>, sin\u00f3 actius amb potencial per generar valor<\/strong> a trav\u00e9s del seu reposicionament. Aix\u00f2 explica l\u2019inter\u00e8s creixent per locals fora dels eixos tradicionals\u201d.<\/p>\n<\/div>\n\n

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Demanda m\u00e9s especialitzada i nous formats<\/h2>\n<\/div>\n\n
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L\u2019an\u00e0lisi tamb\u00e9 reflecteix que la demanda de locals comercials ha estat liderada per la restauraci\u00f3 amb valor afegit <\/strong>(56 %), seguida per l\u2019alimentaci\u00f3<\/strong> (16 %) i la moda i complements<\/strong> (15 %).<\/p>\n<\/div>\n\n

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A m\u00e9s, l\u2019auge del quick commerce<\/em>, les entregues ultrar\u00e0pides<\/strong> i l\u2019e-commerce<\/strong> han impulsat nous usos del local f\u00edsic<\/strong>, com ara micromagatzems urbans o punts log\u00edstics d\u2019\u00faltima milla, que amplien el rol estrat\u00e8gic del local comercial<\/strong> dins de la cadena de valor del retail.<\/p>\n<\/div>\n\n

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Pel que fa a les rendes, els eixos principals han superat les xifres prepand\u00e8miques<\/strong>. El passeig de Gr\u00e0cia es reafirma com l\u2019eix del luxe<\/strong> a Barcelona, mentre que el Portal de l\u2019\u00c0ngel mant\u00e9 el seu lideratge en tr\u00e0nsit de vianants i atractiu per a marques de gran consum<\/strong>. L\u2019escassetat d\u2019oferta i la demanda elevada consoliden aquests enclavaments com a zones de gran competitivitat.<\/p>\n<\/div>\n\n\n

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Descarregar l’informe<\/a><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

El mercat de locals comercials ha mantingut un creixement sostingut, confirmant la recuperaci\u00f3 iniciada a la segona meitat de 2024.<\/p>\n","protected":false},"author":8,"featured_media":43264,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[75],"tags":[],"class_list":["post-43267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualitat-de-mercat"],"acf":[],"yoast_head":"\nLocal comercial, actiu estrat\u00e8gic | FORCADELL<\/title>\n<meta name=\"description\" content=\"El 2025 ha consolidat el local comercial com a actiu estrat\u00e8gic per a la inversi\u00f3, amb una forta activitat en aquest segment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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